Intent data is one key feature that distinguishes ABM from traditional B2B marketing. It was a bit of a mystery until I dug in to understand it. Now I have become a passionate advocate of its benefits. In the video, I take you through how you can find intent data for your healthcare B2B
I hope that you will find some of the tips I’ve shared in this video valuable as your organization thinks through how to use intent data.
Video Lessons – Intent Data For Healthcare
To guide you in developing your ABM program, this video provides you with the following:
- A better understanding of ABM intent data mapping so that you make a suitable choice
- The top predictive data topics on Telehealth & Remote Patient-Monitoring (RPM)
- How to search and download ABM Intent Data on healthcare topics from Bombora website
- Ability to know if Bombora is tracking the websites that your visitors also visit
- Key insights you need to develop a focused marketing persona