Our Mission:
Help You Grow Your Healthtech Revenues and Grow Your Career

Vision & Values

We launched healthlaunchpad in 2020 with a single-minded purpose: To help you grow your healthtech revenues and grow your careers. 


Watch the video to learn about our vision, our mission, what sets us apart and all the different ways we can help you.

The healthlaunchpad Difference

Our reputation is built on four foundations:

Building a world-class team of healthtech sales and marketing experts who work as an extension of your team

Developing the comprehensive growth services our clients need, based on our deep understanding of how healthcare buyers buy

Fostering connections and community among healthtech sales and marketing professionals

Creating powerful educational content to help community members grow in their careers

Put Best-in-class Talent To Work For You

Our unique, collective model means some of the smartest and most experienced healthtech marketing and sales professionals on the planet work as an extension of your team.
By engaing us you get this talent in either fractional roles or in a Marketing-as-a-Service. Deep expertise in healthtech marketing and sales on tap when you need it.

Adam Turinas,

CEO

Former CEO of Uniphy Health, a groundbreaking clinical communications software startup. Adam founded, ran and eventually sold this business.

Bob Blount,

Principal

Healthtech entrepreneur with stellar pedigree in selling to enterprise-scale healthcare organizations.

Hannah Drake Kelley,

Account Director

Marketing Swiss army knife. Led marketing at multiple healthcare technology firms.

Paul Vandre,

Account Director

Digital marketing guru and former demand generation leader for multiple software firms.

Justin Metz,

Content Lead

Content superstar. Led communications for a healthcare system in Ohio.

Erin Farrell-Talbot,

PR Lead

Publicity dynamo with more than 12 years in healthtech and three decades in enterprise tech.

Karen Finn PhD,

SEO Lead

Search engine scientist who will give you an unfair advantage in search results.

Judy Volker,

Experiential Specialist

Award-winning events and experiential expert. Your next trade show will rock!

Growth Services Based On How Buyers Buy

Our unique Total Customer Growth methodology leverages our healthtech experience to provide insights into buyer decisions and account-based marketing which are fine-tuned for healthcare. This provides the foundation that helps our clients grow.


Healthlaunchpad takes a holistic view of the complex vendor selection process, customer expectations post-sale, and how current customers influence future ones to enable better strategy, messaging, content and customer experience.

The Healthtech
Marketing Network

Since the beginning of healthlaunchpad, we have endeavored to serve the healthtech marketing community. One high-profile initiative was the creation of the Healthtech Marketing Network, a community run by healthtech marketing leaders for healthtech marketing leaders.


If you are in charge for marketing or growth for your healthcare technology firm, learn more about this exclusive community.

The Healthtech Marketing Learning Center

Another way we serve the healthtech marketing community is by creating resources to help others improve their skills and knowledge. This includes hundreds of articles and videos about healthcare buyers, ABM, selling and marketing to healthcare, digital marketing, and more.


We also host the Healthtech Marketing Show in partnership with HIMSS, a weekly podcast and video that focuses on topics to provide new perspectives to healthtech marketers.

Looking to grow? Talk to us.

Need a new – or optimized – growth strategy?

Thirty minutes, no obligation. We’ll talk about your business, what you’re trying to achieve, how you’re targeting, how you’re engaging prospects, the use of intent data, alignment, measurement, and all that goes into an effective marketing program. 

Following this session, we’ll provide – again, at zero cost to you:

  • 2-3 powerful ideas
  • Tools and templates you’ll find useful
  • Relevant articles and videos
  • Recommended ABM services

Our Clients Say the Nicest Things

Jacobia

"The healthlaunchpad team has helped us accelerate our ABM journey. In our first year, we successfully piloted ABM with them. We saw positive results and learned enough to take this to the next level. We are now implementing a fully-scaled ABM model including digital advertising and excellent new content. Their approach to ABM is second to none."

Jacobia Solomon EMBA

President, AMN Healthcare Language Services

Ross

"We have been experimenting with ABM as an organization for some time. Healthlaunchpad helped get it moving. They developed a strategy based on deep insights about the buyer collective and created an ABM program to help us engage prospects across a tightly defined set of accounts. Based on their vision for using ABM and the early results achieved, we feel we have a path to scale ABM."

Ross Whittaker

Director North America Marketing
InterSystems

Daniel

"Healthlaunchpad was our marketing partner for over two years until we sold our company. Adam and the team were partners in truest sense of the word. They got the job done day in day out and acted with a real sense of accountability in delivering results. They went above and beyond, even introducing us to the right partner in helping us get acquired."

Daniel Scalisi

Chief Growth Officer, Bluestream Health

Dan

"Adam and his healthlaunchpad team have been excellent team members for building our healthcare vertical. They helped us quickly gain insight directly from prospects to understand where we can add the most value to our healthcare customers. They were also great partners in developing our go-to-market strategy and executing a set of programs that generated strong pipeline. Highly recommend!"

Dan Schreff

KeyOps

Jon

"Adam Turinas and his team at healthlaunchpad and are an exceptional healthcare marketing consultancy. They have a keen pulse on the ever-evolving medtech market, they are well-connected to today's movers and shakers, and they deliver professional-grade strategy plus tactical deliverables - on time and within budget."

Jon Samsel

VP Global Marketing, Verimatrix

Drew Neisser

"We love healthlaunchpad’s marketing as a service model. It’s not like a typical agency. They truly act like an extension of our team. We get strategic advice based on deep knowledge of the healthcare market. They have a very sound methodology based on ABM principles. The work is excellent and based on real customer insight."

Peter Doulas, CEO

KeyOps

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