Ransomware – The Stuff of Nightmares

Was just reading about NRC’s ransomware attack. This is the stuff of nightmares. NRC is a business associate with hundreds of healthcare systems and has patient data on 100,000s (maybe millions of patients).

The attack could have started by someone innocently opening a phishing email.

These are getting more convincing every day. I almost fell for one the other day from a LinkedIn connection. I was a mouse click away.

A ransomware attack like this cripples an organization and hurts its clients too.

NTC had to shut down all its systems immediately. They basically switched the business off! More importantly, it is devastating to client trust.

NRC clients immediately complained that the attack impacts their operations because they use NRC data in determining what to pay their physicians.

I ran a secure communications business and we sweated minor outages as our lives depended on it.

Just thinking about a ransomware attack makes me want to throw up. It could have buried us.

The article details the impact of other attacks. Don’t read this late at night.


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Adam Turinas

Hi, I am Adam Turinas, Healthlaunchpad's founder. I am passionate about helping healthtech firms succeed through better sales and marketing. I have hard-earned experience in healthcare technolgy as I started two healthcare businesses in the US, the first with zero healthcare experience. We sold the second business to a strategic buyer seven years later. Over 9 years building a healhtech businesses, I have learned how to sell and market effectively to healthcare organizations. Prior to this, I spent two decades in digital marketing across healthcare and other consumer industries where I sold over $100 million in products and services to corporations and healthcare orgs. I would love to talk with you. You can book a call with me on the right hand side. Best Adam