John Ulett

Webinar Recording: How Healthcare Tech Purchases Are Changing

Presenter: John Ulett, CIO of CentraState Healthcare System

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What You Will Learn In This Webinar

The “New Normal” is changing what and how healthcare systems buy. In this 1-hour webinar, you will hear insights from a CIO on the frontline of healthcare. He will also share what he is hearing from his peers nationwide.

  • How need are changing?
  • What is taking priority?
  • What are they still buying?
  • What’s on hold?
  • What’s the outlook for 2021?

About the presenter: John Ulett

From the early 1980s, when John was a Microsoft Product Marketing Manager for their Unix product offering, he has been marrying product strategies with user needs.

Working with technical teams to clarify benefits and define users’ needs has remained a cornerstone of his career.

During his tenure at Microsoft, John also spent time as the Strategic Account Manager, driving the relationship with Apple, Intel, and AT&T.

John Ulett

When Parkview Medical Center hired John as CIO in 19, he found the perfect context for his skills to produce meaningful outcomes — utilizing technology solutions to enable caregivers to deliver health and wellness to people in the communities they served.

He has remained in healthcare delivery ever since and has immense experience when it comes to healthcare purchases or healthcare technology buying.

John is currently VP, and CIO of CentraState Healthcare System, an independent Acute Care Community Healthcare System.

CentraState is more complex than many community hospitals with a teaching relationship with Rutgers University, a growing employed physician network, three senior services facilities, and an active Physician/Hospital Organization. CentraState’s work is dovetailed with a successful ACO integration which produced significant savings over the last few years.

With his years of entrepreneurial experience, John has been a regular guest lecturer with the New Jersey Innovation Institute’s healthcare startup incubator.

He provides a valuable perspective to HealthTech startups, having spent considerable time on both sides of the vendor-purchaser transaction.

John is presently a board member of New Jersey’s HIMSS chapter and regularly converses with hundreds of healthcare executives.


Interesting Links:

Adam Turinas

Hi, I am Adam Turinas, Healthlaunchpad's founder. I am passionate about helping healthtech firms succeed through better sales and marketing. I have hard-earned experience in healthcare technolgy as I started two healthcare businesses in the US, the first with zero healthcare experience. We sold the second business to a strategic buyer seven years later. Over 9 years building a healhtech businesses, I have learned how to sell and market effectively to healthcare organizations. Prior to this, I spent two decades in digital marketing across healthcare and other consumer industries where I sold over $100 million in products and services to corporations and healthcare orgs. I would love to talk with you. You can book a call with me on the right hand side. Best Adam