Foundations of ABM for Healthcare Technology Marketers
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In this webinar, I provide foundational insights on Account-based Marketing (ABM). This sssion provides the fundamentals for laying out a winning strategy for healthcare technology marketers who are currently investigating or in the early phase of implementing ABM.
Watch to learn:
- What is ABM and why is it becoming THE fundamental strategy employed by healthcare technology marketers?
- What is the state of ABM in healthcare?
- What are the different types of ABM strategy and which one is right for you?
- How do you develop an ABM strategy?
Posted in ABM Strategy Blogs, Webinars on
February 5, 2021
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Hi, I am Adam Turinas, Healthlaunchpad's founder. I am passionate about helping healthtech firms succeed through better sales and marketing. I have hard-earned experience in healthcare technolgy as I started two healthcare businesses in the US, the first with zero healthcare experience. We sold the second business to a strategic buyer seven years later. Over 9 years building a healhtech businesses, I have learned how to sell and market effectively to healthcare organizations. Prior to this, I spent two decades in digital marketing across healthcare and other consumer industries where I sold over $100 million in products and services to corporations and healthcare orgs. I would love to talk with you. You can book a call with me on the right hand side. Best Adam (This is page 0 of many)
