one-to-one marketing campaign

Nuvolo’s 1:1 Campaign Approach

This is part of a series of case study video posts I’ve shared on how Nuvolo implements Account-Based Marketing (ABM).  So, in this Nuvolo’s 1:1 campaign approach video, I take you through the process that Nuvolo uses to reach its best-fit target accounts with ABM campaigns.

7 Lessons From Nuvolo’s 1:1 Marketing Campaign Video

The video, focusing on Nuvolo as a successful one-to-one marketing campaign approach,  will equip you with the following lessons, knowledge, and insights:

  1. Learning the 4 key processes  in Nuvolo’s 1:1 campaign approach
  2. How does their sales and marketing team target their list of Ideal Customer Profiles quarterly
  3. Their range of best-fit accounts for campaigns and how they select these accounts
  4. How accounts engagement and intent are analyzed in order to enhance performance optimization
  5. The technology and platforms Nuvulo uses and how they engage their target accounts
  6. How they develop account-branded landing pages for each of their target accounts
  7. Finally, how Nuvolo’s Account Executives (AEs) prospect with the account-branded pages.

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Adam Turinas

Hi, I am Adam Turinas, Healthlaunchpad's founder. I am passionate about helping healthtech firms succeed through better sales and marketing. I have hard-earned experience in healthcare technolgy as I started two healthcare businesses in the US, the first with zero healthcare experience. We sold the second business to a strategic buyer seven years later. Over 9 years building a healhtech businesses, I have learned how to sell and market effectively to healthcare organizations. Prior to this, I spent two decades in digital marketing across healthcare and other consumer industries where I sold over $100 million in products and services to corporations and healthcare orgs. I would love to talk with you. You can book a call with me on the right hand side. Best Adam