Why Should You Consider ABX?
In my other videos, I have reviewed what Account-based Experience (ABX) is all about, and why it is so hard to implement. In this video, I review why you should consider ABX.
Video Lessons – Why Consider ABX?
This video will help you:
- Learn how ABM has changed the B2B marketing approach and the reason you should now consider ABX
- Have a better definition of ABX so as to have a better implementation approach
- Understand the role of data and research in enhancing customer experience through ABX
- Appreciate why ABX is important and the next big thing and how it touches on customer experience (CX)
[…] Why Should You Consider Account-based Experience? […]