short educational videos

Short Educational Videos for Healthtech Marketers: Video Briefs

We just launched a new addition to our website called Video Briefs, short educational videos for healthtech marketers

These are 2 to 4-minute-long videos designed to help educate healthtech marketers on a wide range of important topics. These include:

  • Planning – How to plan your campaigns, how to design an ABM program, and how to create a 90-day ABM pilot.
  • Best practice in targeting – How to create an ICP, what’s different about targeting in healthcare, and how to score your target accounts.
  • Marketing Technology and Data – What is intent data, different types of low-cost ABM solutions
  • Marketing Case Studies – How a healthtech firm created 1:1, 1:Few, and 1:Many ABM program
  • And a lot about ABM

The first 15 videos are available for your viewing pleasure. Coming soon are additional healthcare B2B educational videos on content marketing, influencer marketing, SEO, and lots more.

By the way, most of these videos are excerpts from our webinar series with HIMSS.

Most importantly of all, these short educational videos are for you, especially if you are a healthtech or healthcare B2B marketer.

We also want to know what you want to learn about.


So, Please email me and we can add your ideas into the mix.


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Posted by Adam Turinas
Posted in Marketing to Healthcare on June 1, 2021

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About the Author Adam Turinas

Hi, I am Adam Turinas, Healthlaunchpad's founder. I am passionate about helping healthtech firms succeed through better sales and marketing. I have hard-earned experience in healthcare technolgy as I started two healthcare businesses in the US, the first with zero healthcare experience. We sold the second business to a strategic buyer seven years later. Over 9 years building a healhtech businesses, I have learned how to sell and market effectively to healthcare organizations. Prior to this, I spent two decades in digital marketing across healthcare and other consumer industries where I sold over $100 million in products and services to corporations and healthcare orgs. I would love to talk with you. You can book a call with me on the right hand side. Best Adam (This is page 0 of many)